A very good question. Yes, many people are too selfish for their own and others good. REBT provides people with the skills and attitudes to become less selfish. Selfishness is often motivated by ego-gratification. Many selfish people tend to be very needy and demanding and are intent on getting what they want at any cost in order to feel good about themselves. REBT helps people to reduce their own neediness and specifically their need to prove themselves to others.
To discourage selfishness, REBT teaches what Albert Ellis calls the value of rational self-acceptance. According to Ellis, healthy people are usually glad to be alive and accept themselves just because they are alive and have some capacity to enjoy themselves. They refuse to measure their intrinsic worth by their extrinsic accomplishments, materialistic possessions and by what others think of them. They frankly choose to accept themselves unconditionally; and then try to completely avoid globally rating themselves—meaning their totality or their “essence.” They attempt to enjoy rather than prove themselves. Thus, rather than acting out of selfishness, they learn to operate from responsible self-interest.